Ein langer Weg zu einem revolutionären System

research & Development 

When I started my first fitness club in 1999, my focus was on how to make my members reach their goals. So I did a lot of appointments coaching and crafting out plans. However, I soon had to realize, that a one-time appointment to discuss training and nutrition and create plans for 8 weeks was not enough for most people. What most people needed to reach their goals were regular follow up appointments. But with these requirements, it was difficult for me to meet the demand; I was no longer able to attend all the appointments in person. And so I came up with the idea of creating a special workshop integrating training, nutrition, measuring, motivation and mental coaching into one piece. My first workshop was born...
THE FETTVERBRENNUNGSWORKSHOP

UP TO 100  Pounds OF
fat loss

With an innovative training and nutrition concept that was far ahead of its time, extraordinary successes came. In order to make our workshop as attractive as possible for as many people as we could reach, I had concentrated on a minimum time effort (2x 30min/week) as well as a minimum approach on dieting and prohibitions regarding food. And the results were staggering More than 60 pouds  of fat loss without starving and dieting was only a matter of a few weeks. In 2006, the thing scaled up, when a sales guy got aware of my concept and ran it through a marketing pimp up. And that eventually led to the Fettverbrennungsworkshop attracting about a 100,000 participants all over Germany.
MEGA SUCCESS AND WHY I DROPPED OUT STILL

Morally indefensible

Finally with all the success the workshop attracted copycats... The concept was then diligently copied by others and ultimately reached an audience of millions. So wheeler-dealers made a ton of money, but it didn´t really bother me, sind I had alread gotten out of it by 2009. (To be honest with you...  only once not, when I lost my temper upon receiving a call from one of the sales guys of such a con artist, who wanted to sell his copycat workshop to me). The reason was a row, that I had had with my sales guy, since he had cut out all the elements of the workshop, that made sure, that participants gained a sustainable success. He was only interested in a quick buck. After all we had plenty of absolutely convincing testimonials from people losing tons of fat. He wanted to ride that wave, cashing in and not change or improve a bit.  Of course for making money, that´s perfect, and you see the same thing going on today on the internet. But I couldn´t live with that morally. In my view these testimonials and a lot of influencer crap is utterly misleading.  And I didn't want to be a part of it. On the other hand, being a numbers guy, always checking on the clients results, comparing it with my predictions, some strange developments had caught my eye, which I felt I had to go into. So instead of touring the country with my cropped workshop, I devoted myself very intensively to research into solving the puzzle of why some people didn´t get the results they should have gotten, and how to improve sustainability of results. 
12 YEARS of R&D and
an Investment of 15m

INTELLIGENT PT & Health Management

And so I started developing an AI-based digital personal coach or better a personal health management system in 2010. In 2013, we had finally developed our own lab and installed it in several fitness facilities. From 2013 to 2020, more than 10,000 subjects were measured and analyzed. And it was precisely in the area of weight loss, fat burning that things got really exciting. It became more and more apparent that nutritional science had glaring flaws and scientific evidence began to finally lead us to the truth...
Mental-Biohacking

Die
Entwicklung

As an athlete, I had already worked successfully with conventional mental training techniques for many years and had also integrated them into my coaching. However, the striking results from years of research clearly showed that a factor with far greater potential than the world's best motivation had to exist: No matter how scientifically optimized the training and nutrition control was, it turned out that the decisive factors lay elsewhere. This path finally led me to the development of the mental biohacking method and epigenetic coding.

Participate now – the most important study in the world

DESIGNYOU RESEARCH

Whenever research is conducted, costs are incurred that have to be covered by someone. And because research requires a sponsor, most research contracts come from industry. This often results in a vested interest in achieving a desired outcome. And with the right study design, almost any desired result can be achieved. Is that really something you wanna rely on? So we approached universities with our own study design in order to get real, unbiased results. Well, interest was low. So you knock a little harder and you are told - well we ain´t got no capacities left. Agenda is packed, with loads of orders from the pharma industry. And of course, they are paid very well. Surely enough, we thought like - okay, shouldn´t studies, especially when they are done by a public institution, like an university be to the good of people, for society. Well,  And so, in our many years of working with a number of universities and professors, we have come to the conclusion that we do not want to rely on such studies. We want real research results. Research results on how people stay healthy, become more vital, achieve higher levels of performance and how to achieve your dream figure best. Research results that look at and evaluate body, mind and emotions holistically. With our previous studies, we have already created a unique system. But we want more, we have a vision: the world's largest study on how people can best achieve vitality, health, performance and top physical, mental and emotional shape! Neutral, honest, authentic!
But first of all, DesignYou is about you becoming more aware of your body, how it really works, and then using mental biohacking to steer it towards your goal. And to do that, we take countless vital signs from you and provide you with the corresponding evaluations. And so you can be your own explorer if you want!

Die WELTWEIT GRÖSSTE STUDIE!

Sei dabei!

Wir sind aber auch in der Lage mit unserem System automatisierte Studien nahezu kostenneutral durchzuführen u.v.a. Studien mit unbegrenzter Teilnehmerzahl. Und darum möchten wir Dich herzlich einladen. Starte Deine DesignYou Journey, lass den Button "Meine Daten dürfen anonymisiert zu Studienzwecken verwendet werden" aktiv und bleib selbst aktiv! Gehe Deinen individuellen Weg. Und so können wir Deine Ergebnisse auswerten und vergleichen und den besten Weg zum Ziel immer weiter optimieren. Unser herzliches Dankeschön geht daher schon einmal an Dich für Deinen Beitrag für eine gesündere, vitalere Welt mit glücklicheren Menschen!

Become part of the most important research project and at the same time start your most exciting research project - your own research!

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